Torchy's Tacos

Once again, my phone's camera interprets red neon as having a harsh orange effect. (September 2014)
I originally wrote this post about 1037 Texas Avenue South in January 2014. At the time, it was the recently-closed Sully's Sports Bar & Grill, and the restaurant had some difficult times in recent years with a revolving door of restaurants over the years. Sully's (née Fowl Digits) had been one of many, many failures over the years and was somewhat of a "cursed" location. But now that Torchy's has been here for almost a decade and still draws consistent crowds, did it break the curse? Probably. But how old is the building anyway?

Here's a bit from The Eagle from its 1962 groundbreaking as "Coach Norton's Pancake House", the first restaurant in the spot.

Coach Homer Norton, coach of the 1939 Texas Aggie national football champions, and his wife expect to break ground Monday or Tuesday for a $200,000 restaurant on Highway 6 in College Station. Norton, 56, was in the city Wednesday and today, making final arrangements for the groundbreaking of the establishment to be known as "Coach Norton’s Pancake House." The approximately 200-capacity edifice will be constructed on the corner of Highway 6 and Kyle Street in College Station. The former Aggie coach has a similar business in Rosenberg—-gathering place for members of the '39 champs when A&M is playing football in Houston. Norton officially announced the new B-CS restaurant, which is to be completed in about four months, today. R. B. Butler is general contractor for the restaurant. "I've been looking forward to this for a long time," Norton stated. "Actually I feel like I’m coming home. We have many close, dear friends in College Station, Bryan and throughout the state. So many of them travel in and out of College Station it’s going be a great chance to visit. Actually I dreamed of this long before I quit coaching," the white-haired Aggie mentor said. "I always wanted to do two things; own a motel and a real high class eating place." After a 14-year tenure as head coach at A&M, Norton resigned the post in 1947 and opened his motel business in Rosenberg, "This place will be my big prize," he added, "and I imagine it will be the largest and finest of its kind between Dallas and Houston." The 200-seat restaurant will feature 25 varieties of Norton’s nationally famous pancakes as well as steak, shrimp, chicken and other foods. Completely carpeted throughout, the pancake house will provide the finest of kitchen equipment and fixtures, according to Norton, with all-around parking and an eight-foot covered walkway on the sides and front. Norton indicated a manager would be in charge of the establishment, as in Rosenberg, and that he would commute from Rosenberg. Coach Norton stated he would probably spend most of his time in College Station, however. The building was to be lined off today and set on the lot for construction to get under way immediately.

Sadly, Norton would not see his new restaurant for very long, as Homer Norton would pass away in 1965, but his legacy still stood (the motel in Rosenberg existed as the Homer Norton Motel for many years, though around 2016 was renamed as the Lone Star Inn). The Pancake House in College Station had a much shorter life. Without Norton at the helm (and the hopes for a chain restaurant dashed), it ended up closing around late 1969 or early 1970. The building still stood, however.

A phone book advertisement for Coach Norton's, showing the original sign. Note the triangle-shaped sign base. One of the first restaurants to reoccupy was Fontana's Italian-Mexican Restaurant (we'll come back to this later). The first reference to Fontana's appeared in 1970, not long at all after the demise of the Pancake House. Like the later incarnation, Fontana's would specialize primarily in Italian and newspaper references to Fontana's would continue into the late 1970s.

In 1980, Mama's Pizza moved from 609 Texas where Oakridge Steakhouse had been (the building was eventually demolished in the mid-1990s for the shopping center).

Here's where things get complicated. Mama's Pizza left sometime in the late 1980s for the end cap restaurant space at Culpepper Plaza, 1601 Texas Avenue, and from there, the building would have a revolving door of restaurants. In the following sections, I will try to best address what I can find and how long they lasted.

Rockyano's Pizza, which later was shut down for tax evasion reasons, opened in August 1991 (it seems the building was shut down for a few years), though because it was shut down for tax reasons, it's unknown when exactly it closed. (relevant post on TexAgs).

In mid-1992, the building finally stopped being a pizza restaurant when it became Shanghai Restaurant (later renamed/changed hands to Shen Zhen Restaurant sometime in mid-1995) but closed by the end of the year. This is another point of contention--a 1993 directory (but not a 1993 phone book) lists "Shanghai Chinese Restaurant" as well as a 1996 directory, however, a TexAgs poster claims that it was open for a "week or two", which seems to be a gross exaggeration. Did Shen Zhen serve sushi like the forum thread implies? Probably not. A lot of places and times get transposed when it comes to this.

When it moved in around early 1996, successor restaurant Porky's Hamburger & Onion Ring Company officially was in business for three months but had already moved twice since its founding in 1994 in Fredericksburg, first to Round Rock, then to College Station. Officially, the restaurant only operated for about three months but eyewitnesses report it was only open for "six weeks" (after all, Front Porch Grill didn't last a long time either).

Snuffer's opened in February 1997 per ribbon cutting information from the Chamber of Commerce, a branch of the Snuffer's restaurant chain out of Dallas. Unfortunately, not too long after that, that part of Texas Avenue began widening and within eight months, they got "snuffed out" by the construction.

Nearly a year after the closure of Snuffers, there was El Arroyo (1998-1999). Following this, there were two restaurants and I'm not sure either of them opened. I've found listings for "Gin Seng Garden" that only lasted for a month as well as "Nari Inc." (unknown to what the restaurant was).

La Familia del Mar, a Mexican seafood restaurant that operated in spring 2001, was operated by the same owners of La Familia Taqueria. This is the one in the TexAgs post, that refers to "maybe something-Del Mar".

Another buffet, the Hong Kong Buffet would follow, in late 2001 and early 2002 (no confirmation here)....followed by El Ranchito Mexican Restaurant (again, no confirmation).

Cazadores Mexican Restaurant (#4, actually had other locations including Houston) was here from 2003 to 2009 was the next one here, but actually making it a few years was an accomplishment.

From Fontana's Facebook page, which itself was from ShopBrazos.com, which has since taken down this image
Fontana's Authentic Italian Food operated from 2009 to 2011. This was actually the same owner of the "first" Fontana's here that opened some 40 or so years earlier but it was too little, too late, to work off any nostalgia.

In early 2012, a restaurant called Fowl Digits opened in the building, now fifty years old. Fowl Digits looked to be different than the other restaurants. Stucco was added to the building, the "triangular" sign was restored, there was a huge marketing blitz, there was the whole promoting the business as part of "Chicken Strip Row" (with Layne's and Raising Cane's on either side of them), and...it was a huge failure. Part of the problem was they didn't know their own marketing—a drink coozie I still have states that it's a "sports bar disguised as a chicken finger place"...and the prices were more expensive to match (inflation of course makes Fowl Digits seem cheap in retrospect) but it was too expensive, and the only other thing it had was dozens of televisions with different channels (not just sports, one was on Boomerang which even then was showing 1990s programming during daytime hours). That's not even mentioning its failure as a bar as well, beer was only served in plastic cups.

Around October 2012, Fowl Digits closed and was retooled into "Sully's Sports Grill & Bar" with another new coat of paint. That seemed to do better for them (even if the name switch seemed pretty desperate) as the menu expanded to add things like hamburgers. It still wasn't enough to gain a following (and reviews were mixed). In the end, Sully's closed in December 2013, once again, becoming another failed restaurant in the spot. I was able to get a few pictures during this time--you can see the Fowl Digits/Sully's patio shortly after it closed in late 2013 with side view.

Enter Torchy's Tacos. Based out of Austin, Torchy's did extensive work to the property. After the rumor of Torchy's was confirmed in early 2014, in summer, the demolition of Sully's commenced. It wasn't a total demolition (nor was it the "everything but a few walls" demolition that happened to the Deluxe Diner or Egg Roll House) but did strip off nearly every element that the Fowl Digits/Sully's owners added on, including exposing the Fontana metal siding before replacing that too. It also dismantled the 1960s era triangular sign for the purposes of more outdoor seating, instead opting to have a large sign facing Texas Avenue with a huge colorful neon sign with the "baby devil" logo. It officially opened October 16, 2014 to huge crowds and has been here for nine years, more than any restaurant had been there in the twenty years prior.
• Torchy's September 2014. Almost the exact same view of the Sully's side view above. Compare and contrast!
• Looking in
• A closer look at the red and white. These are road reflectors!
• Inside--the soda fountain dispensers.
• For some reason, the menu boards were replaced before opening.

UPDATE 06-24-2023: After previously being updated September 2014 (new title, photos, and substantial information), July 2015 (further integration), and August 2016 (part of site upgrades), this latest update is a major rewrite which adds more information on the Homer Norton Motel in Rosenberg, some more defunct restaurants, and so forth. The post title was renamed to simply "Torchy's Tacos". UPDATE 02-16-2024: A few tiny updates. Integrated address back into the article.

Former Bryan Weingarten

Not the greatest picture but it does show some of how the supermarket used to look. Colloquially known as Weingarten's (which was on the sign), this Houston-based supermarket made its stand in Bryan in the mid-1950s and suffered a similar fate to its Houston stores. Unlike the companion College Station store which lasted no more than around 2 months, Weingarten's here lasted for about three decades before it changed hands and closed less than a decade later.

Opening on September 1, 1954, the 25,000 square foot supermarket was not only the largest in Bryan and featured a variety of things unusual at best though may seem commonplace today. These included a self-service deli, a general merchandise department "where the housewife can find everything from work clothes to dresses to cooking equipment", a drug and tobacco department, "magic carpet" automatic doors, a lunch counter, a children's daycare area "where they'll find comic books and other things to keep their attention", and a full-service butcher department. Courtesy of John Ellisor, check out the article from which these great facts were derived from.

In 1980, the Weingarten family decided to focus on real estate and sell its supermarkets to Grand Union. Despite giving it a new logo, four years later, Grand Union dumped the chain in late 1983. The two-month old College Station store closed permanently while this store (and most of the stores) were sold to Safeway, which closed it in January 1984 and reopened it under its own name, giving the California-based chain four stores in the area. Also at some point, the address changed from 1010 S. College Avenue to 1010 S. Texas Avenue.

Safeway sold the Houston division to management, and it was rebranded as AppleTree in 1989. It finally closed in 1992 as one of the initial (second round of 5) stores to close in bankruptcy and later referred to one of the "dogs" as Richard Goeggel, Vice President of AppleTree, put it, after it shrank to half a dozen stores. In 1995, the former supermarket became Williams Furniture Center, which operated until 1999. After that, the building's history gets a bit more murky as it was subdivided. 1010 S. Texas Avenue #A became "Billiard Barn & Drinkery" from 2001 to 2003. Burton Creek Bar-B-Que also operated from 2001 to 2002 in "suite B" OF 1010 S. Texas Avenue, with C&J Barbecue officially taking over in 2002 as the second location of the chain (from the original off of Harvey Road). Within five years a third location would be established at Southwest Crossing. In August 2022, C&J Barbecue relocated to 2112 West Briargate Drive at William Joel Bryan Park, with Los Plebes Mariscos & Wings opening in Jan. 2024. 1016 S. Texas Avenue, the center portion of the store, ended up becoming a nightclub, first as T&T Billiards in 2003 (it's possible that "A" was Billiard Barn, and "B" was the barbecue spot), then Status in 2004, Whiskey River (2008-2010), Prime Time Nightclub (2011), Rockies (full name: "Rockies The Canyon") which moved here in 2011 from its longtime spot in Post Oak Mall before moving again in 2019. (It was evicted for Toby Keith's I Love This Bar & Grill, which has since closed pretty much all of its locations from lease non-payment), Alquimia Night Club (2019-2020), and currently (since 2021-ish) is the home of TE-JOS Super Deal, which has returned merchandise from discount stores and other odds & ends. 1018 S. Texas Avenue has been Bingo Barn since 2003.

It doesn't look the same as it did, the store received an exterior re-do around 2020. There's a few other pictures from December 2013 below.

UPDATE 02-15-2024: Finally gave this the upgrades it needed (last updates from 2014) and its back on the Index.

Boyett Street Businesses

One of the countercultural "back to nature" stores inspired by the late Whole Earth Catalog, this ad is from 1985 and is still around in Houston, Austin, and other major cities...just not in BCS.

This post will show some of the businesses of Boyett Road in detail, specifically the block between Patricia and University, not including the Campus Theater. The problem is that because of the way that tenants absorb each other and the spotty nature of the city directory, it's been exceedingly difficult to figure out what actually went where.

The current tenants in the here and now are the following:
103 - O'Bannon's Taphouse (an Irish-themed pub, if the name didn't give it away)
109 - Paddock (formerly "Paddock Lane" but they dropped the "Lane" and changed the logo)
113 - Tipsy Turtle

It's been difficult to find out buildings about this strip simply because they change addresses, so this next section may never be complete.

103 - Hole in the Wall (2000 directory, I seem to remember it had the same ownership of Shadow Canyon and may even have had an entrance)
105 - The Cue (1996 directory). Directories also mention a U.S. Marine Corps recruiter in this space. In 1985, this was Whole Earth Provision Company. Almost a decade before that, it was the home of University Cycling.

Are they talking about the elderly?
This space was probably absorbed into O'Bannon's later.

107 - Boyett Properties (office?)

109 - Paddock's space had "Gizmo's Cafe & Bar" in the 1980s. I received a comment a few years ago about this place: "I worked at Gizmo's in the late 80's as a server and bartender. It was a great little lunch place with good food. At night, it became the place where all of the Northgate bartenders and servers came to drink, as it was (notably at the time) the only place with a full liquor license on the Northgate strip. Fun times."

Doesn't sound like a bad place, but I like eating outside when the weather's nice, which sadly doesn't happen very often.
Gizmo's Cafe & Bar: it's from an old copy of InSite Magazine, this is now the site of Paddock Lane. Gizmo's was not the first tenant here, but it's what I have information for.

113 - This was BJ's Package Store in 1980, and likely that was the first store in this section (the building with apartments over it was built in the late 1970s). Later on, it became U.S. Marine Corps recruiters offices (moved from a different section?) and eventually becoming Pinky's New School Tattoos by the late 2000s.

Above Paddock Lane and Tipsy Turtle is some 1-bedroom apartments, located at 214 Patricia.


By no means is the list complete. I know I missed some ("Ozone", "Vertigo" being among the not-here), but email me if you have more information. (Updated June 2019, mostly reorganization).

Post Oak Square, featuring Weingarten

Picture by author, c. 2019. This shopping center's success hasn't always been here.
Like some of my other older posts, this one has gotten numerous rewrites and updates, and initially the original version of the post actually had some wrong information. This was because the supermarket in question only lasted two months. Post Oak Square was built in 1983 as a strip mall companion to Post Oak Mall. The center struggled in its original incarnation because it was built by different developers than the mall and had very few inlets and outlets. An attempt to connect to Post Oak Mall's ring road was also shot down as the mall decided to take advantage of their property rights and put barricades blocking the access road, and eventually posting guards there before the driveway was removed. (A shout-out to Henry Mayo who helped me nail down where Grandy's was, and also gave information about the ring road access).

Post Oak Square had just one main anchor when it opened, an outlet of Weingarten. The intrigue I've had with this plaza goes back some time, as according to the HAIF's DrFood, "Weingarten's in College Station in the shopping center next to Post Oak Mall. The store was very upscale when it opened. They had gourmet food like Central Market does, a coffee bar, and a huge candy/nut bar. They had a bakery that today would rival Central Markets. Being a Weingarten's they had the only Kosher section in the [greater area]. It then became another name when Weingarten's sold out on the verge of bankruptcy."

When it opened in November 1983, Weingarten was on the small side, but relatively upscale
This was because Weingarten opened in November 1983, just a month before parent company Grand Union decided to divest the company. The older Weingarten near downtown Bryan got sold to Safeway but no such luck for this store.

Definitely some resent there. This has to be the shortest-lived supermarket in Texas. After some seemingly conflicting information, the supermarket did reopen under a new name, Mariel's Fine Foods, in May 1984 (a second location of a Conroe-based independent). By November 1984 (when the ad is from) they had rebranded as Mariel's Home Town Foods associated with Schepp’s Grocery Co. of Houston. Note that it offered video rental (rare in 1984) and delivery (also rare, and before 2020 had long fallen out of fashion for smaller markets).

The Conroe location until 2003 but the College Station location closed in 1985 as Schepp's Grocery and the Home Town Foods co-op collapsed.

As I said before, there was also a Grandy's between the two entrances.

At some point in the 1980s or 1990s, Grandy's lost the "Country Cookin'" name.
With a second attempt at a supermarket dead, in the late 1980s and early 1990s it began to transition to a modern power center. In 1986, Cavender's Boot City was built at 1400 Harvey and a new retail building was built in 1987 close to Harvey Road on the west side of the property. In 1990, Pier 1 Imports was built in front of Cavender's in a new building (making Cavender's impossible to see from the road). Grandy's was closed in 1992 for the biggest redevelopment of the center which demolished a good part of the main building for Toys R Us (opened c. 1993, this was the address for Linen Warehouse from 1984 to 1987)), T.J. Maxx (opened 1994), and Hobby Lobby (opened 1993 in Weingarten's former space). As a result, the shopping center finally saw success over the next decade. Hobby Lobby moved out in the early 2000s and of course Toys R Us failed with the chain in 2018 (keeping the original logo until toward the last few years), but the center has done well, all things considered. Going clockwise from the former Pier 1 Imports closest to the mall...

1402 - Mattress SleepCenters - Formerly Pier 1 Imports until the early 2000s when it moved to Texas Avenue Crossing at Texas Avenue and George Bush. This building was built in 1990 but is considered part of the shopping center.
1400 - demolished - Former Cavender's Boot City, moved out around 2006 and NEVER retenanted (it's the blank spot behind Mattress SleepCenters, and nearly impossible to see). Brazos CAD (had to go back in the archives to see) says this was built in 1986.
1306 - Ollie's Bargain Outlet opened in April 2020 following the closure of aforementioned Toys R Us.
1200 - The aforementioned former Weingarten, Hobby Lobby was in the location for much of the 1990s (since 1994) and left for its current location as soon as the center at Texas and Holleman was built (around 2003). After it left, it was divided into two stores (1200 Harvey and 1210 Harvey), which at the time was a store called "The BOUNCE!" and the 99 Cents Store, which was expanding heavily during that time. The BOUNCE! (hereafter referred to "The Bounce") was a bit overlooked, though it had a colorful facade. According to a surviving ad I found, The Bounce was a "locally owned and operated 12,500 square foot party facility featuring your favorite inflatable castles, obstacle courses, huge slides, rock climbing walls and more, all in a safe, climate controlled environment" and featured "four private party rooms with a private jump arena are available" along with "diner seating with drinks, coffee and snacks plus WiFi access."
These things tend hinge their existence on birthday parties, and for whatever reason, it failed within a few years (maybe lasting from 2006 to 2009), and I think that it's the same reason why Putt-Putt and Gattitown declined and ultimately closed.

Burkes Outlet opened in 1200 in 2013 but closed a decade later (being replaced with an O'Reilly Auto Parts in 2024) and 1210 Harvey is still vacant. Tuesday Morning closed it in an early 2023 bankruptcy round with the remaining chain going under a few months later. 1140 - LL Flooring - This used to be Avenue (with the address of 1200A), opening in 1994 as part of the center re-do. 1140 - LifeWay Christian Stores - used to be Avenue, a plus-sized women's clothing store. LifeWay Christian Stores opened in spring 2014. It may have absorbed two smaller stores at some point in the past. The store announced closing in February 2019 shortly before the remainder of the chain one month later.
1128 - TJMaxx - Here since 1994 in the corner. 1120 - The current space combined the former 1112 (Wild Birds Unlimited was here from 1997 to 2004) and 1120. It has held GR8 Laundry since November 2019. 1106 - This has been Once Upon a Child since early 2019, which relocated from Brazos Square. From about 1996 to 2010 the space 1108 was Treasures Gift Shop, later home to Q Beauty. Q Beauty later moved to the former Taste of China building.
1104A - Plato's Closet - This opened around 2009 and still remains open.
1102 - Gumby's Pizza - My records say that this was Imperial Chinese Restaurant from 1984 to 1994, related to the later Texas Avenue location but unrelated to the one on the bypass today). Ninfa's opened in January 1995, according to InSite Magazine. When Ninfa's moved around 2008 to a new spot on the bypass, the space was vacant for a few years before Houston-based Wolfies Restaurant (2012 to September 2016).

The 1100 building as of August 2022 features, from east to west, Victoria's Variedades y Tipicos (this was Merle Norman from about 2006 to 2015, suite D), Bea's Alterations (Suite C, home to Merge Boutique before it moved to Century Square), RA Salon Spa (suite B, Edward Jones until the early 2010s), and Al's Formal Wear (from 1987 to its abrupt August 2023 chain-wide closure).

Finally, for a long time it was rumored that Grandy's was torn down for visibility issues: it did not seem to be stop current management from signing a genuine Krispy Kreme Doughnuts store to be built in the parking lot closest to Mattress SleepCenters. Previously, the closest College Station-Bryan had to Krispy Kreme was some products sold in Shell gas stations around 2003 and 2004, which were made in Houston (as it had a small handful of stores at the time). If you want to hear about the Krispy Kreme's first attempt in Houston, I suggest you visit Houston Historic Retail, which is not my site but I recommend it anyway.

Krispy Kreme opened in April 2019 at 1312 Harvey Road.

Get them when they're hot!

UPDATE 03-20-2021: After a previous update in July 2020; changed bit about no store doing grocery delivery (at the time), man has that sentence aged poorly! Also a bit more precise on Mariel's arrival and death.
UPDATE 04-04-2021: A few minor touch-ups, including new date on T.J. Maxx.
UPDATE 04-21-2024: Major rewrite, from "Post Oak Square, featuring Krispy Kreme" to "Post Oak Square featuring Weingarten".