Saturday, January 28, 2012

Target College Station


My picture is from 2012, and it represents Target's second renovation. It originally didn't look like this, and altered slightly since.


2100 Texas Avenue South

We have talked about Kmart (which is gone). We talked about Walmart (which is still there). And now we get to Target.

The Bryan Target opened one day and 16 years after the College Station Target, and we are not talking about the Bryan Target today (and as for the Bryan Wal-Mart, we might that eventually, if only in passing)

Well, the Target in College Station (T-800) opened in July 22, 1992 and has only been remodeled once, around 2005-2006 or whereabouts (I don't remember when). I do remember the old store, though I'm glad I had a few memory jogs since then (including a visit to a two-story yet unrenovated Target, a few pictures of a Target of that vintage, a visit to a Kmart, and this excellent blog post [contains language]).

Well, unlike that link shared in Dumpy Strip Malls, which showed the interior of an early 1990s Target, this store looked different. There was still aluminum hand railings near the check-outs, a rather unimpressive in-store eatery, a store that smelled like popcorn (what's wrong with that?), but the signage was colorful, with large signage directing you to different parts of the store, with arrows and red/blue/green/yellow signage on the departments and signage to them (a "department signage example" here, though it's an old one). In fact, the whole store had these red/green/blue/yellow neon strips around the store. You can see a glimpse of that at Southridge Mall, Des Moines, Iowa, which opened the same day as the College Station one and delightfully hadn't renovated yet, so you can see that from inside the storefront (Sadly, it has since been remodeled). You might also find better pictures if you do some Flickr digging, but that's on your own time.

The store wasn't all that different from the one that's there now: the store was a different color on the outside (whiter) and the departments were arranged differently, with a different merchandise mix. I know the electronics were toward the front of the store, near where the pharmacy is (I remember that the Dreamcast games were closest to the front wall) and that the foods section (very different back then, mostly just chips, candy, and soda) was near the checkout stands. Regrettably, I can't remember much more than that (unlike the Wal-Mart, which only changed its departments more recently--plus I went to Wal-Mart a LOT more than Target). I remember the dressing rooms hadn't changed all that much (a bit nicer), the food area renovated, and the water fountains were finally cool (that's what bothered me about the old store: the water at the fountains was always warm). I remember the systems at the Customer Service desk advertising baby registry or Club Wedd...those didn't change too much (except for flat screens).

The toy section was in the far right back section of the store.

The post-remodel store, which finished by 2006 boasted a huge food section (this was before the P-Fresh model, so it lacks things like pre-packaged fruits and meats, and certainly things that SuperTarget would have) which added dozens of foods adorned with brand names and the Archer Foods name (Target's house brand). It even added milk, which Target lacked before (Wal-Mart always had it)

I don't know what it replaced, though I think it was some hardline goods that Target no longer carries (like gardening supplies or automotive--or they just shrunk the categories in everything else), and that's one of the reasons I don't like Target as a discount store, the small selection of hardlines, and the fact that the quality of some items aren't much better than Walmart's (take my advice, don't buy analog clocks at Target). Later on, Target did some more updates, like updating signage.

One final memory: when I was younger, there was some little glass display that appeared around Christmastime, with some sort of thing that spun around to the bottom. It had lots of fake "snow" and I think it was some sort of mini-Christmas village. Anyone remember it, know what I'm talking about? No?

Since this post was added in 2012, one more change has occurred, which updated the décor again to dark grey walls. The layout remained more or less the same, however.

Last updated June 2019